Blue Apron

The country’s #1 home cooking kit, Blue Apron makes it fun and easy to cook incredible meals at home. With this app, you’ll be able to easily manage your account on the go, plus discover seasonal recipes, cooking techniques, how-to videos and more.

Blue Apron delivers premium, step-by-step recipes and farm-fresh ingredients in a chilled box, so everything stays fresh until you get home. You can personalize your menu each week based on your preferences, and there’s no commitment—skip a week if you don’t have time to cook!

Key Features:

- Discover unique, seasonal recipes created by our chefs each week.
- Manage your account, schedule deliveries and customize your menus on the go.
- Speed up meal prep with exclusive tips, techniques and how-to videos.
- Explore our monthly wine delivery service that pairs world-class wines with Blue Apron recipes.
- Enjoy unlimited access to our library of over 1,400 delicious Blue Apron recipes.
- Save all your favorite recipes, so they’re always at the ready.

Blue Apron is a popular meal kit delivery service that provides subscribers with pre-portioned ingredients and step-by-step recipes for easy home cooking. Founded in 2012, the company has since become a leader in the meal kit industry, known for its high-quality ingredients, diverse menu options, and user-friendly platform.

How Blue Apron Works

Subscribing to Blue Apron is a straightforward process. Customers can choose from a variety of meal plans tailored to their dietary preferences and cooking abilities. Each week, subscribers receive a box containing all the necessary ingredients for the selected recipes, along with detailed recipe cards that guide them through the cooking process.

Meal Plans and Options

Blue Apron offers a wide range of meal plans to cater to different tastes and dietary needs. The Signature Plan features classic and seasonal dishes, while the Vegetarian Plan offers meat-free options. For those with specific dietary restrictions, there are also the Wellness Plan (low-calorie and low-carb dishes), the Diabetes Plan (approved by the American Diabetes Association), and the Family Plan (family-friendly recipes).

In addition to its meal plans, Blue Apron also provides a selection of add-ons, such as breakfast items, snacks, and desserts. Subscribers can customize their boxes each week by choosing from a rotating menu of over 50 recipes.

Ingredient Quality and Sourcing

Blue Apron prides itself on using high-quality, responsibly sourced ingredients. The company partners with local farmers and suppliers to ensure that its produce is fresh and seasonal. All meats are antibiotic-free and hormone-free, and seafood is sustainably sourced.

Cooking Experience

Blue Apron recipes are designed to be accessible to home cooks of all skill levels. The recipe cards provide clear instructions and helpful tips, making it easy for even novice cooks to create delicious meals. The pre-portioned ingredients eliminate the need for measuring and guesswork, streamlining the cooking process.

Convenience and Time-Saving

One of the main benefits of Blue Apron is its convenience. By delivering all the necessary ingredients and recipes right to subscribers' doorsteps, Blue Apron saves time and effort in meal planning and grocery shopping. Subscribers can simply choose their recipes, unpack their boxes, and start cooking.

Cost and Value

Blue Apron meal kits are priced competitively with other meal kit delivery services. The cost per serving varies depending on the meal plan and the number of servings ordered. Subscribers can save money by ordering larger boxes or by taking advantage of promotional discounts.

Customer Support

Blue Apron offers excellent customer support through its website, email, and phone. Subscribers can easily contact the company with any questions or concerns, and can expect prompt and helpful responses.

Overall

Blue Apron is a reliable and convenient meal kit delivery service that provides high-quality ingredients, diverse menu options, and user-friendly recipes. Whether you're a busy professional, a home cook looking to expand your culinary skills, or simply someone who wants to save time and effort in meal preparation, Blue Apron is a great choice.