Nykaa

Nykaa - trendiest online beauty app with 1 lakh+ beauty products & 2400+ brands

Nykaa is the trendiest go-to online beauty app & wellness destination for men & women. Purchase from over 1 Lakh beauty products & 2400+ brands. Buy products that are 100% genuine & reliable, sourced directly from the brands.

Get the latest collection of products for men & women through luxury, wellness, makeup, natural skin care, hair care, herbal, perfumes, bath & body, mom & baby products.

Buy cosmetics online at the best prices & avail discounts with India’s leading beauty shopping app.

Makeup products: Get the best make-up products online at low prices. Browse through our makeup store app to shop for your favorite lipsticks, mascaras, lip glosses, eyeliners, foundations, etc. You can also buy a makeup kit of your favourite brand from our latest collection. Shop from brands like Lakme, Maybelline, L'Oreal Paris, HUDA Beauty etc.

Skin care: Buy creams, moisturizers, face masks, lip balms, etc., from our online Skin store. We have a number of sun protection, skin lightening & pigmentation products available from top brands - Cetaphil, Plum, Mamaearth, Ponds, Minimalist.

Hair Care: Shop hair care products for women online. Break-up with split ends, hair fall, dandruff, frizzy/dry hair with our wide variety of shampoos, conditioners, hair oils & creams available in top brands @ Nykaa Hair Care Store. Shop from hair care brands Wella Professionals, BBlunt, Herbal Essences, Schwarzkopf Professional, Minimalist, Tresemme.

Natural: Check out some of the best organic beauty products available online at our natural make up & skin care store. Buy from brands like Biotique, Lotus Herbals, The Body Shop, Kama Ayurveda, Forest Essentials, Himalaya etc.

Fragrance: Premium perfumes & colognes for men & women from brands such as Jimmy Choo, Davidoff, Calvin Klein, Bvlgari, Dior, Bath & Body Works etc.

Nails: Buy Nail polish, art kits, manicure & pedicure kits from one of India’s best shopping apps online from brands like Elle 18, Swiss Beauty, Faces Canada, Sugar Pop etc.

Glam & Fit: Shop comfy lingerie from our fancy collection of bras, underwear & swimwear from brands like Zivame, Jockey, Nykd, Enamor etc.

Bath & Body: Get the coolest bath & body products body wash, shower gel, soap and moisturizer for daily use from brands such as Nivea, Pond’s, Vaseline etc.

Accessories: Grab the best deals on Handbags, jewelry, sunglasses & more.

Appliances: Order beauty appliances such as air straighteners, blow dryers, men’s beard trimmers, & more at best prices. Buy from top brands like Philips, VEGA, Braun, Dyson.

Men’s Store: Shaving creams, razor, shavers, beard trimmers, hair care, wellness & gift offers for men.

Nykaa Luxe: Shop the latest in makeup, skincare, haircare, fragrances, bath & body from our luxury brands.

Shopping at Nykaa is fun. Satisfy every woman’s shopping needs with our makeup shopping app.

Follow What’s Trending - Shop the latest makeup products, cosmetic products, natural hair products, with our beauty trends. Buy from our collection of sunglasses, handbags & jewellery.

Shopping is now made more worthwhile with our shopping deals and discounts on brands like L’Oreal Paris, Nykaa Cosmetics, M.A.C, & other beauty products.

Visit Nykaa beauty store for a great shopping experience, the virtual makeover tool, free expert advice & articles on beauty trends, tutorials & celebrity looks. Select from options of paying via Cash on Delivery, Mobile Wallet, UPI, Debit Card, Credit Card & Net Banking processed through secure gateways. You can also buy gift cards for your loved ones.

Nykaa Affiliate Program: Partner with us, share reviews about your favorite offering from Nykaa & earn money when someone purchases from us using your affiliate link.

Download India’s most loved makeup app & boost your online shopping experience with makeup tutorial videos, beauty tips for women, beauty advice from style divas.

Have any questions or issues related to Nykaa beauty app? Reach out to us at

Nykaa is India's leading online beauty and lifestyle retailer, offering a comprehensive range of products and services catering to the diverse needs of beauty enthusiasts and fashion-forward consumers. Founded in 2012 by Falguni Nayar, Nykaa has revolutionized the beauty and lifestyle industry in India, transforming the way consumers discover, purchase, and experience beauty products.

Product Range and Categories

Nykaa boasts an extensive product portfolio, spanning across multiple categories:

* Beauty: Cosmetics, skincare, hair care, makeup, fragrances, and more from renowned brands such as L'Oréal, Maybelline, MAC, Huda Beauty, and Nykaa's own private label brands.

* Personal Care: Body care, bath and shower essentials, oral care, and hair removal products from leading brands like Dove, Nivea, and Gillette.

* Wellness: Vitamins, supplements, health foods, and fitness accessories from trusted brands like GNC, Herbalife, and Fast&Up.

* Fashion: Apparel, footwear, handbags, jewelry, and accessories from a curated selection of Indian and international designers and brands.

* Home and Lifestyle: Home décor, kitchenware, bedding, and gifting items from premium brands like West Elm, Smeg, and Le Creuset.

Online and Offline Presence

Nykaa operates an omnichannel platform, seamlessly integrating online and offline experiences:

* Website and Mobile App: Nykaa's user-friendly website and mobile app provide a convenient and immersive shopping experience, allowing customers to browse products, read reviews, and make purchases with ease.

* Physical Stores: Nykaa has a growing network of physical stores across major cities in India, offering customers the opportunity to touch and feel products, receive personalized recommendations, and avail exclusive in-store promotions.

Services and Features

Beyond its vast product range, Nykaa offers a suite of services and features that enhance the customer experience:

* Nykaa Network: A community platform where beauty enthusiasts can connect, share tips, and engage with experts and influencers.

* Nykaa Beauty Bar: A dedicated space for customers to experience professional makeup services, skincare treatments, and hair styling.

* Nykaa Pro: A program designed for makeup artists and beauty professionals, providing exclusive products, training, and support.

* Nykaa Rewards: A loyalty program that rewards customers with points and exclusive benefits on every purchase.

* Nykaa Cashback: A feature that offers instant cashback and discounts on select products and brands.

Market Leadership and Impact

Nykaa has emerged as the undisputed market leader in India's online beauty and lifestyle space. With its comprehensive product offerings, innovative services, and strong brand reputation, Nykaa has played a pivotal role in shaping the beauty and lifestyle industry in the country:

* Increased Accessibility: Nykaa has made beauty and lifestyle products accessible to consumers across India, even in remote areas with limited access to physical stores.

* Product Discovery: Nykaa's curated product range and user-generated reviews have helped consumers discover new brands and products that meet their specific needs.

* Convenience and Flexibility: The convenience of online shopping, combined with the option of in-store experiences, has made Nykaa a preferred destination for beauty and lifestyle purchases.

* Empowering Women Entrepreneurs: Nykaa's Nykaa Pro program has empowered numerous women entrepreneurs by providing them with a platform to showcase their skills and build their businesses.

* Economic Impact: Nykaa's success has created significant economic opportunities for the beauty and lifestyle industry in India, generating employment and supporting the growth of small and medium-sized businesses.